Top 10 Non-Profit and Charity Contest Ideas

Posted by Tina Hoang

Strutta is a strong supporter of social media for social good and we love working with forward-thinking organizations dedicated to driving positive change in the world.

We launched the #struttacares initiative this year to extend our apps and services to innovative non-profits looking to grow and engage their social media communites. Stay tuned to learn about the participating #struttacares organizations and see how they are leveraging social media to do amazing things with their communities!

Thinking of ways to engage like-minded people with your cause? Draw inspiration from these 10 leading non-profits who have worked with Strutta to:

  1. Raise awareness of their cause
  2. Drive fundraising efforts
  3. Increase social engagement and inspire action

1. Every Can Counts

The Creative ExtravaCANza

Drawings, photos and videos of creative uses of empty drink cans attracted over 12,000 unique visitors in this contest. Entries ranged from a “canjo” - a banjo made of spare guitar parts, a piece of wood and a pop can - to brooches were shared across Facebook, Twitter, YouTube and Pinterest and helped to underscore Every Can Counts’ mission to get people recycling cans at work and on the go. Visit the contest page.

The Ask: Photo and video contest; upload a photo or select one from Facebook, or upload a video or select one from YouTube and fill out the entry form

Prizes: 10 total; first prize won £1000 of Love2shop vouchers, second prize won a £500 voucher, third prize won a £250 voucher, seven runners up won a £100 voucher

Selection Process: Voting and judging

Channel: Visit Regent University’s Facebook Page.

The Ask: Photo contest; upload a photo or select one from Facebook and fill out the entry form

Prizes: 10 total; first prize won £1000 of Love2shop vouchers, second prize won a £500 voucher, third prize won a £250 voucher, seven runners up won a £100 voucher

Selection Process: Voting and judging

Channel: Visit the contest app on Facebook.

The Ask: Video contest; upload a video or select one from YouTube and fill out the entry form

Prizes: 3 total; the winner was presented with MOWAA’s annual Jody Tepedino Nicholo Award and his or her nominating MOW program received a check for ,000. Second place was presented with a check for 50 and third place was presented with a check for 00.

Selection Process: Voting and judging

Channel: Visit the contest site.

The Ask: Sweepstakes; fill out the entry form

Prizes: 4 total; the grand prize winner won a behind-the-scenes tour of the museum with ROM scientists for 4 people while 3 runners up won ROM Family Memberships.

Selection Process: Selected at random

Channel: Visit the contest app on Facebook.

The Ask: Video contest; upload a video or select one from YouTube and fill out the entry form

Prizes: 3 total; the three winning filmmakers and the three heroes their films are about all won an all-expenses paid trip to the United States to the Sundance Film Festival and the opportunity to meet with top American filmmakers, social media experts, and community organizers.

Selection Process: Selected at random

Channel: View the Welcome Page which showcases the 12 participating teams and check out the contest app where people voted for their favorite submissions.

The Ask: Photo and video contest; upload a photo or select one from Facebook or upload a video or select one from YouTube and fill out the entry form

Prizes: 2 total; 2 top teams got an all-expesnses paid trip to One Young World in Pittsburgh, USA where they had the chance to present their big idea on stage.

Selection Process: Voting and judging

Channel: Welcome Page Facebook app

7. Polar Bears International

My Planet My Part Gallery

Polar Bear International conducts research, education and action programs addressing the issues that are endagering polar bears. In this positive engagement campaign, the organization encouraged its supporters to submit and share their New Year’s Pledges to inspire others. In the end, the 200 submitted pledges brought in over 15,000 page views. Visit the site

The Ask: Photo and video contest; upload a photo or select one from Facebook or upload a video or select one from YouTube and fill out the entry form

Prizes: “A Big Paws Up!”; no monetary value.

Selection Process: N/A

Channel: Visit the contest site.

The Ask: Text contest; nominate somebody by writing a short essay on their contributions to the community.

Prizes: 12 total; the nominees with the most votes in each of the 6 regions in Oregon got to represent Oregon at the 2013 National Conference on Volunteering adn Service in Washington, DC, exclusive I am Oregon gear and local recognition. Those who nomiated the 6 winning nominees go 00 visa gift cards.

Selection Process: Voting and judging

Channel: Standalone social media contest site

9. Global Exchange

10th Annual Human Rights Awards

For the last 4 years, Global Exchange, an international human rights organization dedicated to promoting social, economic and environmental justice around the world, has selected their Human Rights Awards People’s Choice Honoree through Sturtta’s platform. Global Exchange’s community quickly adapted to the online process and has now come to anticipate the contest every year. Visit the contest site.

The Ask: Photo and video contest; upload a photo or video and a short description about your Human Rights Hero

Prizes: 1 total; the honoree receives ,000 in honor of their work and recognition at the Human Rights Awards gala

Selection Process: Voting and judging

Channel: Iframe contest - embedded in a dedicated website

10. Burnaby Hospital Foundation

Save the Cake

In celebration of its 40th year of operations, the Burnaby Hospital Foundation is running a year-long campaign with an interactive game and sweepstakes component. BHF supporters are encouraged to play and enter monthly prizes from different local prize sponsors. Visit the site and play the game.

The Ask: Flash game and Sweepstakes; Successfully get the cake to the hospital and fill out the form to win the monthly prize

Prizes: 12 total; 1 prize each month from different local prize sponsors

Selection Process: Random

Channel: Iframe sweepstakes - embedded in a dedicated website, revealed after the game is completed

Have you seen any outstanding social media for social good campaigns lately? Share your thoughts with us @strutta.

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